Review: Sportingbet


They may not have any betting shops, TV adverts or high-profile sponsorship partnerships, but Sportingbet are one of the biggest European bookmakers around. They were also one of the first online bookmakers, so feel safe betting with them.

While the look and feel of their website struggles to compete with the likes of Bet365 and Hills, there are things to like about Sportingbet. Their approach tends to be more high-end and their client management is pretty much the best in the industry. If you bet with them regularly, they’ll make sure you’re sufficiently rewarded. Their promotions tend to be more sporadic than other firms, but because of that they tend to be of a better standard than the usual specials offered by the other firms.

It would be fair to say that Sportingbet lack the brand presence of others on the We Love Betting site, but it’s certainly worth opening an account with them due to their loyalty programme and excellent promotions.




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We’re offering two free bets and £10 instant cash to all readers that register for a betting account with any of our nominated partners via this page.

Simply sign-up to Ladbrokes, 888Sport, 10bet or LeoVegas via any of the links on this page, deposit and place your first bet (min £5) and drop us a line at [email protected].

We’ll then arrange for two free bets to be dropped into your betting accounts and we’ll also cover your first bet with instant cash up to £10.

Remember folks, if you ever want to join a new bookmaker give us a shout – no other site will give you extra bonuses like we do at WLB!

Current Offers



Get treble the odds on your first bet when you sign-up at 888Sport10/10


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The Verdict

8.0 Excellent

Sportingbet offer a decent sportsbook that focusses on breadth of markets and in:play betting with a strong sign-up offer. Give them a try.

  • Usability 8.0
  • No. of Markets 8.3
  • Sign-up Bonus 8.4
  • Regular Bonuses 7.8
  • Extra Features 7.5
  • User Ratings (2 Votes) 9.3

About Author

Profile photo of Chris Graham

Chris first got interested in betting back in 2000 when he began working in betting shops throughout Scotland. He has remained in the industry ever since, specialising in marketing and PR roles. Outside of betting, his interests are listening to Blur and following Queen Of The South.

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